In this episode of Glennda’s Guru, Glennda Baker sits down with HousingWire CEO Clayton Collins for a deep dive into one of the most overlooked pillars of real estate success: your database. Clayton breaks down why your contacts, your information, and the way you manage it can make—or cost—you millions. If you’re neglecting your database, you’re not just missing opportunities… you’re missing your data, and with it, the ability to make the right decisions in a market where information is everything.

From the habits top producers share, to the systems every agent should adopt, to why the industry’s future will belong to those who master data—not just leads—Clayton and Glennda unpack the strategies agents must take seriously in 2025 and beyond.

Don’t miss this powerful, eye-opening conversation on Glennda’s Guru! 🏡
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