WELCOME

It may be Friday the 13th, but you’re in luck—new listings are up 3% and the fall housing market is handing out more treats than tricks.

With purchase applications dropping to a near 30-year low, today’s buyers and investors practically have their pick of the neighborhood, especially in high-inventory cities like Orlando, Jacksonville, and San Jose. If you’re an agent or real estate pro ready to end 2023 on a sweet note, this market shift might just be the golden opportunity you need to seize the season.

Keep reading for:

  • Supply surge. Why rental rates are reversing.

  • Beautiful and bizarre. The wild side of Zillow.

  • Court cases. How agent commission lawsuits may impact you.

SHARPEN YOUR SKILLS

 🔊Today’s Top Podcast Rec:

Sustainable real estate careers are built on a steady flow of ready-to-close leads. Learn how mortgage broker and social media master Margot Ettedgui uses her digital brand to connect with buyers—and her go-to platform for creating viral content.

TRACK THE TRENDS

MARKETS

Plateauing prices

After two straight years of steady rent growth, prices have finally stabilized, giving renters a chance to catch their breath—and balance their budget.

  • The median rental rate dropped 2% month-over-month, to $2,011 in September.

  • That marks the sixth consecutive month of nearly flat rental rate growth.

  • A boom in multi-family construction and development has increased the number of completed apartment buildings by 32% since last year, lowering competition and prices.

The pandemic triggered a nationwide surge in rent prices, especially in the West and South. But today, between increased apartment construction and layoffs in major high-rent cities, costs are becoming just a bit more affordable for renters on the hunt.

WHAT’S NEW FROM ESTATE MEDIA:

Your weekly dose of weird, wacky, and wild

There are great Zillow listings with professional photos and enticing walk-throughs… and then there are downright Zillowtastrophes, complete with creepy basements, carpeted bathrooms, and more than a few shocking features.

Want to expect the unexpected—and still be surprised? Subscribe to the Zillowtastrophes newsletter, hosted by social media star Jess, for a weekly dose of the most beautiful, bizarre, and I-can’t-believe-THAT’s-for-sale listings live on Zillow.

REC ROUNDUP

The Friday Five

📖 Connections count. Glennda’s actionable advice for growing your network.

👀 Horsing around. Tour a $9M horse-happy home, tucked in the rolling hills of Ontario.

👀 Welcome to New York. Luxury real estate (Taylor’s Version).

💡The power of pre-approval. 3 places lenders look before pre-approving your home loan.

💡Law of the land. How the ‌latest commission lawsuits may reshape the real estate industry.

Before we go…

ESTATE RECOMMENDED RESOURCES

📣 WANT TO REACH 20K+ REAL ESTATE PROFESSIONALS RIGHT IN THEIR INBOX?

Promote your brand with Estate Weekly and get noticed by the leading professionals in the real estate industry. Our subscribers include high-income decision-makers, investors, and key players in the real estate sector. For more information, please email partnerships@estatemedia.co.

📣 LOOKING TO LEVEL UP YOUR SOCIAL MEDIA MARKETING?

Coffee and Contracts takes the guesswork out of building a powerful social media brand, with done-for-you real estate templates, fillable guides, and easily customizable social posts. Stop cringing over your captions and access thousands of time-hacking templates, with this exclusive membership for Estate Weekly readers.

CONSUMER SURVEY

What did you think of our newsletter today?

Login or Subscribe to participate in polls.

Where do you live?

Login or Subscribe to participate in polls.

What is your job?

Login or Subscribe to participate in polls.

If you are in the RE business, how many services (CRM, SAAS, Accounting, Etc.) do you use?

Login or Subscribe to participate in polls.

How long have you been a real estate professional?

Login or Subscribe to participate in polls.

What is your annual income?

Login or Subscribe to participate in polls.

Thank you for participating in our survey! Your insights and contributions are invaluable to our ongoing efforts to enhance the real estate industry.