Infighting at the Fed
#93
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Gianna Cerullo got her start in the fashion industry, working with Neiman Marcus and boutique luxury brands to connect discerning buyers with high-end pieces. When she transitioned to real estate after decades in luxury fashion, she applied the same sales principles—and wound up closing a $3.2M deal within just 10 months of getting her license. In this episode of Glennda’s Guru, Gianna shares the techniques she uses to ‘romance’ properties, why she never misses an open house, and how she uses fashion terms to communicate the beauty and architecture of the incredible homes she shows.
TRACK THE MARKET: What’s Next for Interest Rates?
At a House Financial Services Committee hearing earlier this week, Federal Reserve Chair Jerome Powell made it clear: the Fed isn’t in a hurry to cut rates. Despite growing pressure from other members of the Fed—and from political voices outside it—Powell said the central bank is sticking with its wait-and-see approach, closely watching how inflation responds to tariffs and the labor market. Powell suggested another rate cut may be on the table later this year, but he’s not comfortable setting a timeline or guaranteeing rate relief.
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Powell said the economy is in a “solid position,” but the Fed needs more data before making any policy moves.
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Two Fed governors, Michelle Bowman and Christopher Waller, have publicly voiced support for a rate cut as soon as July, prompting Powell to comment, “…a significant majority [of the committee] feels it will be appropriate to reduce rates later this year."
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Powell reiterated that bringing inflation down is the best way to eventually lower rates and support the housing market.
For agents, Powell’s hard stance on rate cuts means buyers who are holding out for better rates will be waiting a little longer. With no clear direction from the Fed just yet, setting realistic expectations of pricing and rate fluctuations will matter even more this summer.
DIVE IN
The Friday Five
📖 Stale sales. How to revive a stale listing without changing the price.
👀 House of Celebs. See inside today’s top celebrity listings, like Julia Roberts’ Hawaiian hideaway and Stallone’s record-breaking rental.
👀 Layered lawsuits. Compass sued Zillow, Redfin, and eXp. Here’s what that means for you.
💡 Heart vs mind. When to lead with your heart—and when to check emotion at the door.
💡 Rocket Mortgage’s monopoly. Rocket is hiring agents for fully in-house transactions, but will buyers do the deal?
Want to Land a $1M+ Listing by Fall?
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WHAT’S NEW FROM ESTATE MEDIA
It’s not bad strategy, poor negotiation skills, or a lack of leads that sink most unsuccessful agents. It all comes down to mindset. As James Harris puts it, a bad mindset turns into self-doubt, which turns into fear, which stops your career dead in its tracks.
How can you reset your mindset and conquer the fear before it conquers you? James has three actionable strategies you can use to change your perspective on rejection and deal loss, shift your self-talk, and celebrate the small wins in this can’t-miss mini Q&A-style session.
FEATURED LUXURY LISTING
TIPS & TAKEAWAYS
Words of wisdom from Glennda
Stash this bit of perspective in your back pocket. Next time you find yourself rushing through the motions or just checking the boxes, remind yourself:
“Efficiency isn’t about going fast—it’s about getting it right the first time, so work smarter, not quicker.” – Glennda Baker
HANGS & HAPPENINGS
Inman Connect | San Diego, CA | July 30 – August 1. Sharpen your real estate game with immersive discussions, interactive workshops, top-tier networking, and more, alongside some of the biggest players in real estate, proptech, and lending.
RE/MAX Broker Owner Conference | Washington, DC | August 3 – 5. Connect with RE/MAX leaders and fellow broker-owners for three days of strategy sessions, networking, and fresh ideas to drive brokerage growth and your team’s success.
Tom Ferry Success Summit | Dallas, TX | August 26 – 28. Join thousands of top-producing agents for Tom Ferry’s signature event, packed with actionable strategies, mindset shifts, and high-energy coaching.
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