The One Thing Most Agents Miss That’s Costing Them Listings

In this week’s episode of Glennda’s Guru, Glennda Baker sits down with Los Angeles luxury real estate leader Steve Shull for a candid, no-fluff conversation about what actually drives success in this business. Together, they break down the missing link most agents overlook, how real growth in real estate really happens, and why mastering the simple progression of contacts → leads → appointments → listings is the foundation of every top producer’s career.

This is an honest, high-impact episode packed with real talk, practical insight, and lessons agents can apply immediately—no hype, just what works.

Subscribe and stay tuned each week as Glennda continues to keep it real, sitting down with agents, brokers, and industry experts to share the wisdom, strategies, and insider truths behind building a sustainable, successful real estate business—and the exact steps it takes to get there.

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